Landing page for DLM
DLM is a platform that allows people to label data for AI projects while keeping their information private, using blockchain technology. Users earn cryptocurrency by helping create high-quality labeled data for machine learning.
Timeline
2025
Role
Web Designer
Duration
1 Month
Focus
Concepting, Motion
DLM — On-chain data labelling
The goal was a distinctive web page that visually echoes the aesthetics of documentation—a minimalist, clean look emphasizing how DLM helps users organize and structure their data efficiently.
Goal
Design a distinctive web page that visually echoes the aesthetics of documentation, with a minimalist approach and sleek layouts emphasizing how DLM helps users organize and structure their data—keeping everything streamlined and easy to navigate.
Approach
The final concept revolves around the interaction of data in its various forms, with a primary focus on symbolic representations. Brutalist, airy layouts with heightened contrast create a bold, striking visual experience.
To emphasize the Web3 nature of the project, bitmap animations revealed with purple fills digitalize the brutalist layouts and add a sense of motion.
The brutalist, documentation-inspired layout carries through consistently from desktop to mobile.
Results
Symbolic, brutalist visual language
The concept revolves around the interaction of data in its various forms—airy, brutalist layouts with heightened contrast for a bold, striking feel.
Bitmap animations in purple
Web3-native bitmap animations, revealed with purple fills, digitalize the brutalist layout and add a sense of motion.